August 23, 2025. Great Lakes Yacht Sales is hosting Wheels, Waves, and Flavor at Simmons Island, and it's kicking off this year's LakeFest celebration. If you've been to enough summer events, you know most of them follow the same tired formula. This one's different – classic cars, boats worth drooling over, and food trucks!
The event runs from 10 AM to 4 PM, admission is free, and everything benefits the Kenosha Sailing Center. Then LakeFest takes over with family activities and live entertainment at the Kenosha Beach House. So basically, you can make an entire day out of being at Simmons Island without having to figure out what to do next.
Look, combining cars, boats, and food isn't exactly revolutionary. But most events that try this end up feeling like three separate things happening in the same parking lot. The Great Lakes Yacht Sales team at 443 50th Street has been working on this for months, and they seem to understand that the key is making sure each element enhances the others.
Car people appreciate quality craftsmanship. Boat people understand engineering and design. Food enthusiasts want vendors who take their work seriously. Put them all together in the right setting, and you get conversations and connections that wouldn't happen otherwise.
The timing works too. Starting at 10 AM gives families time to see everything without dealing with afternoon heat, and ending at 4 PM creates a natural transition into LakeFest for those who want to keep going.
Every dollar spent at the event benefits the Kenosha Sailing Center, which teaches sailing and builds connections to Lake Michigan. It's one of those organizations that creates lasting impact – kids who learn to sail often become adults who stay connected to the water.
The 50/50 raffle and raffle baskets offer prizes that actually appeal to the people attending – marine electronics, car care products, gift certificates to local restaurants. Not the usual random stuff you find at community events, but prizes that car and boat enthusiasts might actually want to win.
Great Lakes Yacht Sales has deep connections in both communities, which means they can source prizes that reflect the interests of the people who show up.
Beyond the cars, boats, and food, local vendors will be offering handmade goods and unique finds. These aren't just random businesses filling space – they're selected based on quality and relevance to the event's audience.
Handmade items that reflect local craftsmanship, products that car and boat enthusiasts actually use, and businesses that understand they're part of a larger experience rather than just another sales opportunity.
As Wheels, Waves, and Flavor wraps up, LakeFest begins at the Kenosha Beach House on Simmons Island. This isn't accidental timing – it's designed so people can experience both events without having to leave and come back.
Families with kids can transition from cars and boats to family-friendly activities. Adults who want to continue the day find live entertainment and lakeside atmosphere. The continuity means visitors can plan an entire Saturday around Simmons Island.
LakeFest brings activities that appeal to different age groups and interests, creating a full day of options without requiring multiple trips or complex planning.
Free admission removes the biggest barrier to checking this out. The variety of attractions means different family members can find things they're interested in. Supporting the Kenosha Sailing Center adds purpose beyond just entertainment.
Whether you're into cars, boats, good food, or just want to see what happens when someone does a summer event right, August 23rd at Simmons Island offers a solid way to spend a Saturday. Contact Great Lakes Yacht Sales at (262) 648-5520 or service@glysinc.com for more details, or just show up and see what they've put together.